Sustainable
Company
Sustainable
Products
Green Marketing and Communications
Sustainability Programs
We set up tailor-made sustainability programs for your focus areas and supply chain.
We help you:
- Aligning program goals to your overall business goals
- Working with your team to define realistic plans, work structure and metrics
- Kick-starting implementation
- Training your teams to take over
DID YOU KNOW?
While 86% of organizations have a sustainability strategy in place, just over 1 in 3 (35%) have acted on that strategy.
(IBV, Balancing sustainability and profitability, IBM 2022)
Embedding Sustainability
Standalone sustainability initiatives scattered across departments together cost more, take longer and frustrate teams.
Save time and resources by making sustainability part of your day-to-day operations.
We accompany you in integrating sustainability into your existing processes and structures, mainly in the following areas:
- Process adaptation
- Change facilitation
- Internal communication
- Organization design and KPI set up
DID YOU KNOW?
Organizations that embed sustainability throughout their operations show better sustainability and financial outcomes. They are 52% more likely to outperform their peers on profitability.
(IBV, Beyond Checking The Box, IBM 2024)
Materiality Assessment and ESG Reporting
Creating or updating your CSRD and GRI reports in accordance with the ESRS or GRI standards, respectively.
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Our team of experts will help you:
- Conduct double materiality assessment
- Choose and collect relevant data
- Create compliant report
- Develop sustainability report and stakeholder communication
Sustainable Packaging
Guiding your marketing, engineering and operations teams towards choosing and developing the best sustainable packaging solutions.
Packaging is at the forefront of the product experience and our clients confirm that they benefit from increased customer loyalty and a better brand image.
We help make your packaging more sustainable by:
- Establishing baseline, incl. Life Cycle Assessment (LCA), customer insights and operations constraints scan
- Identifying the biggest opportunities (“hotspots”) for packaging innovation, economies and productivity improvements
- Setting up sustainable packaging plans and business case
- Kick-starting implementation & training your team to take over
Product Innovation
Guiding your product management and R&D teams to design for sustainability.
We help your team:
- Establish a baseline through Life Cycle Assessment (LCA) and unmet user needs
- Ideate cross-functionally and with customers
- Prioritize methodically
- Set up the new product development project
DID YOU KNOW?
80% of product’s sustainability comes from the product’s design.
Sustainability is a catalyst for product innovation and gives your products a competitive edge.
Circular Solutions
Innovative and differentiated reusable packaging –> reduce waste and reduce costs.
We provide end-to-end services for implementing reusable packaging in your organization.
Our approach is tailored to your specific success criteria—financial, operational, brand, and product.
- Stage 1: Evaluate and quantify opportunities, recommending the most suitable reuse solution.
- Stage 2: Organize a pilot case to measure and validate the solution in practice.
- Stage 3: Support or drive full-scale implementation as well as help communicate the results
Audit and Governance
Communicate in line with standards and grow awareness about your sustainability efforts
Making your messaging compliant and ready for external verification on time, we:
- Perform your existing green claims audit
- Provide concrete recommendations to mitigate risk of greenwashing
- Establish substantiation process and internal guidelines
DID YOU KNOW?
53.3% of environmental claims in the EU were found to be vague, misleading or unfounded and 40% were unsubstantiated.
Source: Environmental claims in the EU Inventory and reliability assessment, European Commission, 2020
Messaging and Planning
Raise your competitiveness and communicate about your sustainability efforts with confidence.
We help you:
- Design green claims corresponding to your organization’s actions
- Integrate sustainability communication in your marketing and communication plans
- Create work procedure for green messaging and prepare your communication team to take over
DID YOU KNOW?
49% of consumers say they’ve paid a premium for products branded as sustainable or socially responsible in the last 12 months.
Source: Institute for Business Value, Balancing sustainability and profitability, IBM 2022
Green Claims Training
Be ready to prevent greenwashing: ensure your marketing and communication teams are ready to create attractive yet compliant and verifiable sustainability claims.
We train your teams in:
- Understanding requirements and regulations
- Developing green claims and substantiation
- Hands-on company specific creation of green claims on your sustainability activities
DID YOU KNOW?
59% of marketers feel constrained in making sustainability claims due to the fear of being accused of greenwashing. Additionally, 42% of them admit that they lack sufficient data to support their sustainability claims, further compounding their hesitation.
Source: ChatGPT: synthesis of trends observed in multiple reports, incl. Harris Poll for Google Cloud